✉news TechnologyTechnology first seen 9 h ago, last 5 h ago, peak #23
Walmart denies using personal data for pricing amid digital shelf label rollout
Original: Walmart says it's not using personal information to set prices as it expands digital shelf labels
Walmart says it does not use shoppers' personal information to set prices as the retailer expands its use of digital shelf labels in stores. The statement comes as the electronic price tags roll out across more locations, raising concerns among some consumers that dynamic, personalized pricing could follow. The company's reassurance is being picked up widely by US local and national news outlets.
Why now: Walmart's expansion of digital shelf labels has sparked consumer concern that prices could become personalized, prompting the company to publicly deny using personal data.
Evidence
- Walmart says it's not using personal information to set prices as it expands digital shelf labels · The Tribune-Democrat
- Walmart says it's not using personal information to set prices as it expands digital shelf labels · WSB-TV
- Walmart says it's not using personal information to set prices as it expands digital shelf labels · WSOC TV
- Walmart says it's not using personal information to set prices as it expands digital shelf labels · The Killeen Daily Herald
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