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✉news BusinessRetail first seen 10 h ago, last 3 h ago, peak #5

Uniqlo and Zara turn to repair services to win over Gen Z

Original: From Uniqlo to Zara, clothing brands try to win over Gen Z with a needle and thread

Major clothing retailers including Uniqlo and Zara are offering garment repair and mending services as they court Gen Z shoppers. The move taps into younger consumers' interest in sustainability, durability and making clothes last longer, turning an old-fashioned service into a competitive selling point for global fast-fashion brands.

Why now: Clothing brands are actively courting Gen Z through repair services, a notable shift in retail strategy

UniqloZaraGen Z

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Rank over time, top of the chart is #1. 6 snapshots from 10 h ago to 3 h ago.

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API: https://socialmediatrends-api.osmike.com/v1/trends/62264