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Daraj CEO mulls selling chewing gum to fund newsroom
Original: Daraj CEO considers selling chewing gum to support newsroom — Daily Maverick
The chief executive of Daraj, an Arabic-language independent news outlet, is reportedly weighing the sale of chewing gum as a way to raise money to keep the newsroom running. The idea, reported by Daily Maverick, highlights the financial pressure facing independent media outlets, whose leaders are resorting to increasingly unconventional fundraising ideas to sustain journalism.
Why now: The unusual fundraising idea reflects growing financial struggles of independent newsrooms, making it a talking point about media sustainability.
Evidence
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