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Formula E
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- 1Heron Preston Partners With Formula E on Fashion and GEN4 Design▼EXCLUSIVE: Heron Preston Partners With Formula E on Fashion, Materials and GEN4 Design
Designer Heron Preston has entered a partnership with Formula E covering fashion collaborations, materials innovation and design work on the series' upcoming GEN4 race car. Announced exclusively via WWD, the deal links the streetwear designer's sustainable-materials approach with the all-electric racing championship, spanning apparel collections and design input on the next-generation vehicle.
- 2Heron Preston and Formula E team up on motorsport fashion▼Heron Preston and Formula E partner to rethink motorsport fashion
Streetwear designer Heron Preston has announced a partnership with the Formula E electric racing series aimed at rethinking what motorsport fashion looks like. The collaboration will reinterpret team and series apparel through Preston's design lens, aligning the all-electric championship with a designer known for workwear-influenced streetwear and sustainable production.