Flipkart

Google has begun testing a feature that lets users in India buy products from Flipkart, the Indian e-commerce platform owned by Walmart, directly through its Gemini assistant and AI Mode in Search. The trial points to a broader push to turn AI chat and search experiences into shopping channels, as tech companies race to blend conversational AI with online commerce.

Google is testing AI-powered shopping in India, letting users buy products from Walmart-owned Flipkart directly through its Gemini chatbot and AI Mode. The move allows purchases via conversational AI and is seen as a significant step toward agentic commerce, where AI assistants complete transactions on behalf of users rather than just recommending products.

Google is piloting the ability to purchase products from Flipkart, the Indian e-commerce platform owned by Walmart, directly through its Gemini AI assistant and AI Mode in Search. The test, reported in India, would let users complete purchases without leaving Google's AI interfaces, deepening the company's push into AI-powered commerce and tightening its ties with Flipkart.