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Coupang
Trends
- 1Coupang's Korean dominance seen as double-edged sword for US investors▼Coupang's Korean dominance: double-edged sword for US investors
Coupang's overwhelming dominance of South Korea's e-commerce market is being framed as both a strength and a risk for US investors. Its commanding market share and growth in Korea fuel strong returns for shareholders of the New York-listed company, but the same concentration leaves it exposed to Korean regulation, labor disputes, cybersecurity incidents and intensifying local competition.