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Counterpoint Research
Trends
- 1Apple Tipped to Sell 6 Million iPhone Fold Pairs in 2026▼Apple Will Sell 6 Million iPhone Duos in 2026, Counterpoint Says
Market research firm Counterpoint forecasts that Apple will sell 6 million iPhone duos in 2026. The projection, picked up by Bloomberg, is drawing attention as an early estimate of demand for the company's next product category. Analysts and consumers are debating whether the figure represents strong momentum or a cautious start for Apple's newest iPhone lineup.
- 2iPhone 18 Pro China sales up 12% in launch week▼Apple iPhone 18 Pro sales rise 12% in China launch week - Counterpoint
Apple's iPhone 18 Pro recorded a 12% rise in sales during its launch week in China compared with the previous model, according to research firm Counterpoint. The figures point to resilient demand in one of Apple's most competitive markets, where domestic brands like Huawei have been squeezing its share. Analysts will watch whether the early momentum holds beyond the first weeks.
- 3Smartphone Brand Market Share Rankings Traced from 2012 to 2025●⚡ Top 10 Smartphone Brands by Market Share 2012-2025 📊 Global ranking · IDC / Counterpoint Research · verified data ¿Jus
A widely shared ranking animation charts the top 10 smartphone brands by global market share from 2012 to 2025, citing data from IDC and Counterpoint Research. It highlights the rise of Chinese manufacturers such as Xiaomi and Huawei alongside Samsung and Apple's enduring dominance. Viewers are debating how quickly the hierarchy has shifted over the decade.