{"ok":true,"trend":{"id":777464,"platform":"news","region":"global","key":"how 3 small business owners are — and aren’t — using ai to nail their marketing campaigns","title":"How 3 small business owners are — and aren’t — using AI to nail their marketing campaigns","url":"https://news.google.com/rss/articles/CBMilwFBVV95cUxPVGFDT0hsbWdieHdfaGlyZ0E5M1ZFdlZwRDNvR1cyVDk0dTBncEJkQjJ4RHdCNXN1Mzl1M1E1TVVFMW1wYUxlZXYyQzIzeFk5V09oZm9iZ1ZnZ3NjeFJScmZOYnE3WmhBcWh5VHBQZFhESnFUX1RMeDBDdlRmTUt2YklxU2FWYmdILVRwNk9pT1UxT3RybVFR?oc=5","first_seen":"2026-10-02T20:53:32.290415Z","last_seen":"2026-10-02T22:15:31.745290Z","last_rank":26,"peak_rank":26,"last_volume":null,"peak_volume":0,"seen_count":2,"score":0.84125,"category_hint":"business","section":"business","category":"business","summary":"Business Insider profiles three small business owners and how they are, and are not, using artificial intelligence in their marketing campaigns. The piece highlights that adoption is uneven: some owners lean on AI tools for content and campaign work, while others hold back or limit its role. The story feeds an ongoing debate about whether AI genuinely helps small firms compete or adds risk and cost.","why":"Ongoing business interest in how small firms can practically adopt AI tools for marketing.","tone":"neutral","entities":["Business Insider","small business owners"],"summarized_at":"2026-10-02T20:55:36.031865Z","meta":{"via":"scan","lang":"en","term":"business","source":"Business Insider","published":"Fri, 02 Oct 2026 18:52:41 GMT"},"nw":null,"promo":null,"kind":null,"importance":null,"hidden":false,"hide_reason":null,"judged_at":null,"title_en":"Small business owners split on using AI for marketing","section_name":"Business","category_name":"Business","timeline":[{"captured_at":"2026-10-02T20:53:32.290415Z","rank":27,"volume":null},{"captured_at":"2026-10-02T22:15:31.745290Z","rank":26,"volume":null}],"posts":[{"platform":"news","url":"https://news.google.com/rss/articles/CBMilwFBVV95cUxPVGFDT0hsbWdieHdfaGlyZ0E5M1ZFdlZwRDNvR1cyVDk0dTBncEJkQjJ4RHdCNXN1Mzl1M1E1TVVFMW1wYUxlZXYyQzIzeFk5V09oZm9iZ1ZnZ3NjeFJScmZOYnE3WmhBcWh5VHBQZFhESnFUX1RMeDBDdlRmTUt2YklxU2FWYmdILVRwNk9pT1UxT3RybVFR?oc=5","author":"Business Insider","title":"How 3 small business owners are — and aren’t — using AI to nail their marketing campaigns","snippet":null,"posted_at":"2026-10-02T18:52:41Z","likes":null}],"elsewhere":[],"window":"7d"}}