{"ok":true,"trend":{"id":637200,"platform":"news","region":"global","key":"playfly sports selected as multimedia rights partner of wake forest athletics","title":"Playfly Sports Selected as Multimedia Rights Partner of Wake Forest Athletics","url":"https://news.google.com/rss/articles/CBMivAFBVV95cUxQeWdVbjAwSFQwWlhZNTQ2VjFpOGl5X0ZfZE8wNlQyYnB2MlVfakUzX1laeXZOUmp4dU9EelE4Z0hqX0VDa1hsOFlSR0xCc2VMeUd3dHI2WkYtbjBGYlN1ejkxM0RrcXVCUERRZTRZY203b084LWkyWXZuaDVoSWhsVTY5V180WFA2WlpabEdNOUlEVy15dHRPS3pZMU5nS19ub3FKV0ZnNzdXZUd3T3h4cExrTG1USEhZMllKaA?oc=5","first_seen":"2026-10-01T18:02:17.869862Z","last_seen":"2026-10-02T06:26:08.542916Z","last_rank":34,"peak_rank":1,"last_volume":null,"peak_volume":0,"seen_count":10,"score":0.51453125,"category_hint":"sports","section":"sport","category":"sports","summary":"Wake Forest University has selected Playfly Sports as its new multimedia rights partner for its athletics department. The deal means Playfly will manage the Demon Deacons' sponsorship, advertising and media rights assets. The announcement comes amid a broader wave of college athletic departments outsourcing their media rights to specialist firms as revenues grow in the new college sports landscape.","why":"The newly announced partnership affects Wake Forest's sports commercial operations and reflects the wider trend of schools outsourcing media rights.","tone":"neutral","entities":["Playfly Sports","Wake Forest University","Wake Forest Demon Deacons","ACC"],"summarized_at":"2026-10-02T06:06:25.480894Z","meta":{"via":"scan","lang":"en","term":"sports","source":"Wake Forest University Athletics","published":"Thu, 01 Oct 2026 17:31:08 GMT"},"nw":null,"promo":null,"kind":null,"importance":null,"hidden":false,"hide_reason":null,"judged_at":null,"title_en":"Playfly Sports named multimedia rights partner of Wake Forest Athletics","section_name":"Sport","category_name":"Sports","timeline":[{"captured_at":"2026-10-01T18:02:17.869862Z","rank":1,"volume":null},{"captured_at":"2026-10-01T19:24:38.840562Z","rank":3,"volume":null},{"captured_at":"2026-10-01T20:47:20.995018Z","rank":6,"volume":null},{"captured_at":"2026-10-01T22:09:20.636416Z","rank":8,"volume":null},{"captured_at":"2026-10-01T23:31:22.110144Z","rank":7,"volume":null},{"captured_at":"2026-10-02T00:53:20.362535Z","rank":10,"volume":null},{"captured_at":"2026-10-02T02:18:48.852265Z","rank":7,"volume":null},{"captured_at":"2026-10-02T03:41:10.188206Z","rank":10,"volume":null},{"captured_at":"2026-10-02T05:03:48.357783Z","rank":32,"volume":null},{"captured_at":"2026-10-02T06:26:08.542916Z","rank":34,"volume":null}],"posts":[{"platform":"news","url":"https://news.google.com/rss/articles/CBMivAFBVV95cUxQeWdVbjAwSFQwWlhZNTQ2VjFpOGl5X0ZfZE8wNlQyYnB2MlVfakUzX1laeXZOUmp4dU9EelE4Z0hqX0VDa1hsOFlSR0xCc2VMeUd3dHI2WkYtbjBGYlN1ejkxM0RrcXVCUERRZTRZY203b084LWkyWXZuaDVoSWhsVTY5V180WFA2WlpabEdNOUlEVy15dHRPS3pZMU5nS19ub3FKV0ZnNzdXZUd3T3h4cExrTG1USEhZMllKaA?oc=5","author":"Wake Forest University Athletics","title":"Playfly Sports Selected as Multimedia Rights Partner of Wake Forest Athletics","snippet":null,"posted_at":"2026-10-01T17:04:36Z","likes":null}],"elsewhere":[],"window":"7d"}}