{"ok":true,"trend":{"id":613559,"platform":"news","region":"global","key":"welcoming machines as audience: a guide for nonprofit communicators thinking about ai","title":"Welcoming machines as audience: A guide for nonprofit communicators thinking about AI","url":"https://news.google.com/rss/articles/CBMizgFBVV95cUxPWEwtZ0VjX1pWNmYxR2ZFSkh1WFdIaFRrNGFFUzl3NDRGRl9PRVFBZU9FNzBFbXB0bTdFQm1BOEdlSWFKQ1dhMUNxdUstRnNCVlJWRll2dXJ6bHUtY1YxdGh6QkFUdE8zX2JDWk96SENQUTRWZV9zOUp2WDNSQjlONHliYzlfOU5LSkFjekJWSVd5dF9fTlZzS21iN0JSNW8zUFhXcGl4azlQVGxOOW5JQk9xUm1vYjBqOVpWa2JjSWpRek5lMm1JTjFYVjdxZw?oc=5","first_seen":"2026-10-01T13:31:19.890520Z","last_seen":"2026-10-01T16:15:17.294526Z","last_rank":19,"peak_rank":7,"last_volume":null,"peak_volume":0,"seen_count":3,"score":0.55234375,"category_hint":"ai","section":"technology","category":"ai","summary":"Pew Research Center has published a guide for nonprofit communicators on treating machines as an audience, addressing how organizations should think about AI systems that read and interpret their content. The piece offers practical guidance for the nonprofit sector as artificial intelligence increasingly shapes how information is found and distributed.","why":"Organizations are actively reassessing communication strategies as AI systems become a new type of audience for published content.","tone":"neutral","entities":["Pew Research Center"],"summarized_at":"2026-10-01T13:33:23.659768Z","meta":{"via":"scan","lang":"en","term":"ai","source":"Pew Research Center","published":"Thu, 01 Oct 2026 12:00:02 GMT"},"nw":null,"promo":null,"kind":null,"importance":null,"hidden":false,"hide_reason":null,"judged_at":null,"title_en":"Pew offers nonprofit communicators a guide to AI audiences","section_name":"Technology","category_name":"AI","timeline":[{"captured_at":"2026-10-01T13:31:19.890520Z","rank":7,"volume":null},{"captured_at":"2026-10-01T14:53:17.641360Z","rank":12,"volume":null},{"captured_at":"2026-10-01T16:15:17.294526Z","rank":19,"volume":null}],"posts":[{"platform":"news","url":"https://news.google.com/rss/articles/CBMizgFBVV95cUxPWEwtZ0VjX1pWNmYxR2ZFSkh1WFdIaFRrNGFFUzl3NDRGRl9PRVFBZU9FNzBFbXB0bTdFQm1BOEdlSWFKQ1dhMUNxdUstRnNCVlJWRll2dXJ6bHUtY1YxdGh6QkFUdE8zX2JDWk96SENQUTRWZV9zOUp2WDNSQjlONHliYzlfOU5LSkFjekJWSVd5dF9fTlZzS21iN0JSNW8zUFhXcGl4azlQVGxOOW5JQk9xUm1vYjBqOVpWa2JjSWpRek5lMm1JTjFYVjdxZw?oc=5","author":"Pew Research Center","title":"Welcoming machines as audience: A guide for nonprofit communicators thinking about AI","snippet":null,"posted_at":"2026-10-01T12:00:02Z","likes":null}],"elsewhere":[],"window":"7d"}}