{"ok":true,"trend":{"id":498683,"platform":"news","region":"global","key":"price cuts hit 1 in 5 listings: pitch buydowns to buyers","title":"Price cuts hit 1 in 5 listings: Pitch buydowns to buyers","url":"https://news.google.com/rss/articles/CBMingFBVV95cUxPMVVfVFFla0ZxRERzWWExM2VGX2pIaUxFdVM3R1NYaXpkXzhNZ3owTzRIdUxsZ19mQW10Q3dVSTlkajFWLWxDMXVEc210bkRkcmU2bmZxMTVXS2tNdnlxelFOSzJZSEhfNjExaWFxNGJvUGUtdDVuWkFCR1BfNndEZFI5SWpaMmNqWUsxanJTUlMtRGVFVW1uQ2JIcmNyUQ?oc=5","first_seen":"2026-09-30T15:31:53.235926Z","last_seen":"2026-09-30T18:15:53.370229Z","last_rank":34,"peak_rank":24,"last_volume":null,"peak_volume":0,"seen_count":3,"score":0.7009375,"category_hint":"real_estate","section":"business","category":"real_estate","summary":"Roughly one in five home listings is now seeing a price cut, according to National Mortgage News, as sellers adjust to a slower housing market. The report advises mortgage and real estate professionals to pitch rate buydowns to buyers instead of relying on price reductions, since financing incentives can lower monthly payments more effectively than cutting the sale price.","why":"Sellers and agents are looking for alternatives to price cuts as high mortgage rates cool the housing market.","tone":"neutral","entities":["National Mortgage News","US housing market"],"summarized_at":"2026-09-30T15:33:23.261419Z","meta":{"via":"scan","lang":"en","term":"housing market","source":"National Mortgage News","published":"Wed, 30 Sep 2026 14:51:00 GMT"},"nw":null,"promo":null,"kind":null,"importance":null,"hidden":false,"hide_reason":null,"judged_at":null,"title_en":"Price cuts now hit 1 in 5 home listings","section_name":"Business","category_name":"Real Estate","timeline":[{"captured_at":"2026-09-30T15:31:53.235926Z","rank":24,"volume":null},{"captured_at":"2026-09-30T16:53:52.665107Z","rank":29,"volume":null},{"captured_at":"2026-09-30T18:15:53.370229Z","rank":34,"volume":null}],"posts":[{"platform":"news","url":"https://news.google.com/rss/articles/CBMingFBVV95cUxPMVVfVFFla0ZxRERzWWExM2VGX2pIaUxFdVM3R1NYaXpkXzhNZ3owTzRIdUxsZ19mQW10Q3dVSTlkajFWLWxDMXVEc210bkRkcmU2bmZxMTVXS2tNdnlxelFOSzJZSEhfNjExaWFxNGJvUGUtdDVuWkFCR1BfNndEZFI5SWpaMmNqWUsxanJTUlMtRGVFVW1uQ2JIcmNyUQ?oc=5","author":"National Mortgage News","title":"Price cuts hit 1 in 5 listings: Pitch buydowns to buyers","snippet":null,"posted_at":"2026-09-30T14:51:00Z","likes":null}],"elsewhere":[],"window":"7d"}}