{"ok":true,"trend":{"id":40251,"platform":"news","region":"global","key":"mcdonald’s selloff hits 30% as big mac inflation spurs pushback","title":"McDonald’s Selloff Hits 30% as Big Mac Inflation Spurs Pushback","url":"https://news.google.com/rss/articles/CBMitAFBVV95cUxNWXVoVUxnbVRWNlVLbFMtQlpVRG16LVdXaUJXUHZmTU9YWG9lQjAxcmpUT28tbzdfTHFEbDdmenljaFZyZFExNF92dnFDbTA4a1pGandBZ2pzakRBQ28tMFdodzFJYzVDZzFzSmk5T3d1U19xOWplZ2RtMGxyR1NOZkR6c0pQeVFBT0ctVkhJdDNYcUdtMzlfMVJ5enZzemVLU0hyS1Z4R1RmT0FhTlNoVS1nOGs?oc=5","first_seen":"2026-09-26T23:56:40.287112Z","last_seen":"2026-09-27T01:18:40.946166Z","last_rank":37,"peak_rank":37,"last_volume":null,"peak_volume":0,"seen_count":2,"score":19.03,"category_hint":"economy","section":"business","category":"economy","summary":"McDonald's stock has fallen roughly 30% as customers push back against steep price increases for items like the Big Mac. The burger chain's years of aggressive menu inflation have reportedly alienated low-income diners, its core customer base, prompting complaints about paying far more for familiar combo meals. Investors are watching whether the company can win back price-sensitive customers and reverse the slump.","why":"McDonald's steep share decline and customer anger over menu price inflation are making headlines simultaneously.","tone":"negative","entities":["McDonald's","Big Mac"],"summarized_at":"2026-09-26T23:57:45.535225Z","meta":{"via":"scan","lang":"en","term":"inflation","source":"Bloomberg","generic":0.06,"published":"Sat, 26 Sep 2026 13:00:00 GMT"},"nw":0.59,"promo":0.02,"kind":"news_event","importance":2.05,"hidden":false,"hide_reason":null,"judged_at":"2026-09-26T23:56:40.687973Z","title_en":"McDonald's Shares Down 30% as Price Hikes Fuel Backlash","section_name":"Business","category_name":"Economy","timeline":[{"captured_at":"2026-09-26T23:56:40.287112Z","rank":37,"volume":null},{"captured_at":"2026-09-27T01:18:40.946166Z","rank":37,"volume":null}],"posts":[{"platform":"news","url":"https://news.google.com/rss/articles/CBMitAFBVV95cUxNWXVoVUxnbVRWNlVLbFMtQlpVRG16LVdXaUJXUHZmTU9YWG9lQjAxcmpUT28tbzdfTHFEbDdmenljaFZyZFExNF92dnFDbTA4a1pGandBZ2pzakRBQ28tMFdodzFJYzVDZzFzSmk5T3d1U19xOWplZ2RtMGxyR1NOZkR6c0pQeVFBT0ctVkhJdDNYcUdtMzlfMVJ5enZzemVLU0hyS1Z4R1RmT0FhTlNoVS1nOGs?oc=5","author":"Bloomberg.com","title":"McDonald’s Selloff Hits 30% as Big Mac Inflation Spurs Pushback","snippet":null,"posted_at":"2026-09-26T13:00:00Z","likes":null}],"elsewhere":[],"window":"7d"}}