{"ok":true,"trend":{"id":379812,"platform":"news","region":"global","key":"those vegan cowboys wins €1.3m grant for cow-free sports nutrition","title":"Those Vegan Cowboys wins €1.3M grant for cow-free sports nutrition","url":"https://news.google.com/rss/articles/CBMioAFBVV95cUxNNjhzRkIybWZhR0tBUHpzTGNFR2R3WmJNVXNjR25FVEhrdmRzcjBmTzVZSEVBSHAwaHZkdVVIS1FwVUZ2ODVGX2ExUjkweGl2QVJ3eFpTdWNDQmZERXd3MnBwdVcxSE9HSERiRkdGbUk5eWZJSmJVa1Z6T1dTaUMydXBVNHZ0ZkxHWkdZSENzSlZVZi1vQ09uRTJXQ3hMczBf?oc=5","first_seen":"2026-09-29T16:42:55.698782Z","last_seen":"2026-09-29T19:26:53.887038Z","last_rank":31,"peak_rank":24,"last_volume":null,"peak_volume":0,"seen_count":3,"score":24.5,"category_hint":"nutrition","section":"health","category":"nutrition","summary":"Belgian food-tech company Those Vegan Cowboys has been awarded a €1.3 million grant to develop sports nutrition products made without dairy from cows. The funding will support its work creating proteins through fermentation as an alternative to conventional whey. The company, known for pushing animal-free cheese and dairy innovation, says the grant will help it expand into the growing plant-based fitness nutrition market.","why":"The grant funding marks a notable step in the shift toward animal-free protein alternatives in sports nutrition.","tone":"positive","entities":["Those Vegan Cowboys"],"summarized_at":"2026-09-29T16:44:13.770684Z","meta":{"via":"scan","lang":"en","term":"nutrition","source":"Dealroom.co","published":"Tue, 29 Sep 2026 15:17:44 GMT"},"nw":null,"promo":null,"kind":null,"importance":null,"hidden":false,"hide_reason":null,"judged_at":null,"title_en":"Those Vegan Cowboys wins €1.3M grant for cow-free sports nutrition","section_name":"Health","category_name":"Nutrition","timeline":[{"captured_at":"2026-09-29T16:42:55.698782Z","rank":24,"volume":null},{"captured_at":"2026-09-29T18:04:53.511687Z","rank":27,"volume":null},{"captured_at":"2026-09-29T19:26:53.887038Z","rank":31,"volume":null}],"posts":[{"platform":"news","url":"https://news.google.com/rss/articles/CBMioAFBVV95cUxNNjhzRkIybWZhR0tBUHpzTGNFR2R3WmJNVXNjR25FVEhrdmRzcjBmTzVZSEVBSHAwaHZkdVVIS1FwVUZ2ODVGX2ExUjkweGl2QVJ3eFpTdWNDQmZERXd3MnBwdVcxSE9HSERiRkdGbUk5eWZJSmJVa1Z6T1dTaUMydXBVNHZ0ZkxHWkdZSENzSlZVZi1vQ09uRTJXQ3hMczBf?oc=5","author":"Dealroom.co","title":"Those Vegan Cowboys wins €1.3M grant for cow-free sports nutrition","snippet":null,"posted_at":"2026-09-29T15:17:44Z","likes":null}],"elsewhere":[],"window":"7d"}}