{"ok":true,"trend":{"id":341787,"platform":"news","region":"global","key":"brands can now add retail ads to wider campaigns in the us and europe with teads and koddi.","title":"Brands can now add retail ads to wider campaigns in the US and Europe with Teads and Koddi.","url":"https://news.google.com/rss/articles/CBMivwFBVV95cUxNM09ON0U3NXRXbFc1cGxmZFhmOTBEUURtd2VrTEJrQWg0bWVMenBKRUdhRy14Y3BtcVhoUjd2S3dKd2gtVVlOcUlTMUZ5cFBWSWMydmZLdElSVllucmItZkllNFpQNE1MRFU5aFpCcktjOUlYeVBpYkR4TFZJSGtaczBTUlNJYnhyNms3OXd5NFJXcDFlcVI1c3pJQ01TMWtEa2NkTUlhMzhpaHNoV2xxRlRqSmdiY092WVVoT1JVQQ?oc=5","first_seen":"2026-09-29T09:26:52.114551Z","last_seen":"2026-09-29T13:32:53.765052Z","last_rank":33,"peak_rank":5,"last_volume":null,"peak_volume":0,"seen_count":4,"score":0.76875,"category_hint":"retail","section":"business","category":"retail","summary":"Ad tech companies Teads and Koddi have launched a capability allowing brands to add retail media ads to broader advertising campaigns across the United States and Europe. The move links retail media networks with wider programmatic buying, letting brands combine shopper data with larger brand campaigns. It reflects the continued growth of retail media as one of advertising's fastest-expanding channels.","why":"Retail media is one of the fastest-growing areas of digital advertising, and integrating it with wider campaigns is a significant development for advertisers.","tone":"neutral","entities":["Teads","Koddi"],"summarized_at":"2026-09-29T15:29:04.839779Z","meta":{"via":"scan","lang":"en","term":"retail","source":"Stock Titan","generic":0.07,"published":"Tue, 29 Sep 2026 09:04:21 GMT"},"nw":0.4,"promo":0.2,"kind":"news_event","importance":1.25,"hidden":false,"hide_reason":null,"judged_at":"2026-09-29T09:26:52.779858Z","title_en":"Teads and Koddi expand retail media ads to US and Europe","section_name":"Business","category_name":"Retail","timeline":[{"captured_at":"2026-09-29T09:26:52.114551Z","rank":5,"volume":null},{"captured_at":"2026-09-29T10:48:52.744868Z","rank":10,"volume":null},{"captured_at":"2026-09-29T12:10:53.144178Z","rank":17,"volume":null},{"captured_at":"2026-09-29T13:32:53.765052Z","rank":33,"volume":null}],"posts":[{"platform":"news","url":"https://news.google.com/rss/articles/CBMivwFBVV95cUxNM09ON0U3NXRXbFc1cGxmZFhmOTBEUURtd2VrTEJrQWg0bWVMenBKRUdhRy14Y3BtcVhoUjd2S3dKd2gtVVlOcUlTMUZ5cFBWSWMydmZLdElSVllucmItZkllNFpQNE1MRFU5aFpCcktjOUlYeVBpYkR4TFZJSGtaczBTUlNJYnhyNms3OXd5NFJXcDFlcVI1c3pJQ01TMWtEa2NkTUlhMzhpaHNoV2xxRlRqSmdiY092WVVoT1JVQQ?oc=5","author":"Stock Titan","title":"Brands can now add retail ads to wider campaigns in the US and Europe with Teads and Koddi.","snippet":null,"posted_at":"2026-09-29T09:04:21Z","likes":null}],"elsewhere":[],"window":"7d"}}