{"ok":true,"trend":{"id":170448,"platform":"news","region":"global","key":"inside spirit halloween’s real estate manuevers — and why locations pop up where they do","title":"Inside Spirit Halloween’s real estate manuevers — and why locations pop up where they do","url":"https://news.google.com/rss/articles/CBMixAFBVV95cUxPNXBJYXBHNldHcS1WS2NsdjFSY1JLcGRDX3F3dGU5U0UtMlctd1Vmalc4eG5sNk0wVTY0QjBnbVRNdGZScU8yUy13eHlhbGdfSHBiNlBpa2FaU1NQY29RQ3N4MnlqYlFSN0FFOWRIcnc1a2RVMlFwWEN5MWJNUS1zVUo3Y2l4anBTUjJJMFIxZ3o1Q25IWXdRZFBBbHdxSGJwR1ZJelZMekRaWGxWaEtMUjBOZ0NCMkxfWXBWQndRQ2EyT3o3?oc=5","first_seen":"2026-09-28T00:34:47.129225Z","last_seen":"2026-09-28T04:40:46.446614Z","last_rank":34,"peak_rank":14,"last_volume":null,"peak_volume":0,"seen_count":4,"score":23.93,"category_hint":"retail","section":"business","category":"retail","summary":"Spirit Halloween's seasonal business model depends on securing short-term leases in vacant retail spaces, and a closer look explains how the company chooses its temporary store sites. The retailer takes over former big-box and mall locations left empty by struggling chains, turning dead retail space into Halloween shops each autumn before closing again.","why":"Interest in how the seasonal retailer exploits vacant retail space amid ongoing struggles for brick-and-mortar stores","tone":"neutral","entities":["Spirit Halloween","New York Post"],"summarized_at":"2026-09-28T06:37:16.022657Z","meta":{"via":"scan","lang":"en","term":"retail","source":"New York Post","generic":0.06,"published":"Mon, 28 Sep 2026 00:27:00 GMT"},"nw":0.37,"promo":0.03,"kind":"news_event","importance":1.19,"hidden":false,"hide_reason":null,"judged_at":"2026-09-28T00:34:48.051729Z","title_en":"How Spirit Halloween picks its pop-up store locations","section_name":"Business","category_name":"Retail","timeline":[{"captured_at":"2026-09-28T00:34:47.129225Z","rank":14,"volume":null},{"captured_at":"2026-09-28T01:56:44.999386Z","rank":24,"volume":null},{"captured_at":"2026-09-28T03:18:46.005025Z","rank":28,"volume":null},{"captured_at":"2026-09-28T04:40:46.446614Z","rank":34,"volume":null}],"posts":[{"platform":"news","url":"https://news.google.com/rss/articles/CBMixAFBVV95cUxPNXBJYXBHNldHcS1WS2NsdjFSY1JLcGRDX3F3dGU5U0UtMlctd1Vmalc4eG5sNk0wVTY0QjBnbVRNdGZScU8yUy13eHlhbGdfSHBiNlBpa2FaU1NQY29RQ3N4MnlqYlFSN0FFOWRIcnc1a2RVMlFwWEN5MWJNUS1zVUo3Y2l4anBTUjJJMFIxZ3o1Q25IWXdRZFBBbHdxSGJwR1ZJelZMekRaWGxWaEtMUjBOZ0NCMkxfWXBWQndRQ2EyT3o3?oc=5","author":"New York Post","title":"Inside Spirit Halloween’s real estate manuevers — and why locations pop up where they do","snippet":null,"posted_at":"2026-09-28T00:27:00Z","likes":null}],"elsewhere":[],"window":"7d"}}