{"ok":true,"trend":{"id":1379643,"platform":"news","region":"global","key":"bakery wins aor for wilde protein chips 10/08/2026","title":"Bakery Wins AOR For Wilde Protein Chips 10/08/2026","url":"https://news.google.com/rss/articles/CBMinwFBVV95cUxON0tZNFRLRVFhQjFuT3dobkNWNW9CZ2ZZUFZqdDMyNDg4MzNSQ0lmMndCOXl2VVFDZjljdTRRM2JrOHA4MDBieUxXdGxBNFJ3NHpiVW4zbFl5RlM2S2ZwcHpnajdrYXhRTXpjZlhXcTZEdXM1RzNRd0RMUWYzbUVjZ000Y2hEQWFJcVk1Z0RFTVNLUElWRmZ1RTVjclRiV1E?oc=5","first_seen":"2026-10-07T16:24:08.696720Z","last_seen":"2026-10-08T00:37:33.916164Z","last_rank":36,"peak_rank":24,"last_volume":null,"peak_volume":0,"seen_count":6,"score":0.8015625,"category_hint":"semiconductors","section":"technology","category":"semiconductors","summary":"Agency Bakery has been named agency of record for Wilde Brands, the maker of Wilde protein chips made from chicken and other whole-food ingredients. The appointment, reported by MediaPost, means Bakery will lead the brand's advertising and marketing going forward as it pushes further into the competitive better-for-you snack market.","why":"Agency-of-record appointments in the fast-growing protein snack category draw industry attention as brands boost marketing spend.","tone":"neutral","entities":["Bakery","Wilde Brands","Wilde Protein Chips","MediaPost"],"summarized_at":"2026-10-07T22:30:53.922615Z","meta":{"via":"scan","lang":"en","term":"chips","source":"MediaPost","published":"Wed, 07 Oct 2026 15:03:02 GMT"},"nw":null,"promo":null,"kind":null,"importance":null,"hidden":false,"hide_reason":null,"judged_at":null,"title_en":"Bakery Wins AOR For Wilde Protein Chips","section_name":"Technology","category_name":"Semiconductors","timeline":[{"captured_at":"2026-10-07T16:24:08.696720Z","rank":25,"volume":null},{"captured_at":"2026-10-07T17:46:09.620720Z","rank":27,"volume":null},{"captured_at":"2026-10-07T19:08:29.768494Z","rank":32,"volume":null},{"captured_at":"2026-10-07T21:53:12.949272Z","rank":24,"volume":null},{"captured_at":"2026-10-07T23:15:34.748673Z","rank":33,"volume":null},{"captured_at":"2026-10-08T00:37:33.916164Z","rank":36,"volume":null}],"posts":[{"platform":"news","url":"https://news.google.com/rss/articles/CBMinwFBVV95cUxON0tZNFRLRVFhQjFuT3dobkNWNW9CZ2ZZUFZqdDMyNDg4MzNSQ0lmMndCOXl2VVFDZjljdTRRM2JrOHA4MDBieUxXdGxBNFJ3NHpiVW4zbFl5RlM2S2ZwcHpnajdrYXhRTXpjZlhXcTZEdXM1RzNRd0RMUWYzbUVjZ000Y2hEQWFJcVk1Z0RFTVNLUElWRmZ1RTVjclRiV1E?oc=5","author":"MediaPost","title":"Bakery Wins AOR For Wilde Protein Chips 10/08/2026","snippet":null,"posted_at":"2026-10-07T15:00:39Z","likes":null}],"elsewhere":[],"window":"7d"}}