{"ok":true,"trend":{"id":123605,"platform":"news","region":"global","key":"“easy and smart”- tennis insiders urge atp to adapt laver cup format to boost sport’s popularity","title":"“Easy and Smart”- Tennis Insiders Urge ATP To Adapt Laver Cup Format To Boost Sport’s Popularity","url":"https://news.google.com/rss/articles/CBMihwFBVV95cUxNZW5XQWxJUkxpNk13UWZ0dFNhMnRncnBhYmJfTVU2eVJnQjhEZVI3M05rdVBKZXEyekxnUFY0aEF4YzVKMDBLWFFwWmVCWS1lMlZQekN6OUVqVDdyNkh5dnVzWk1MNjRSYTZDdFFjVXRyclhfemZ0X2dMSWpxekM3Vmt2Ujk1MDQ?oc=5","first_seen":"2026-09-27T15:34:45.840229Z","last_seen":"2026-09-27T15:34:45.840229Z","last_rank":14,"peak_rank":14,"last_volume":null,"peak_volume":null,"seen_count":1,"score":38.99,"category_hint":"tennis","section":"sport","category":"tennis","summary":"Tennis insiders are calling the Laver Cup format \"easy and smart\" and urging the ATP to adapt it as a way to grow the sport's popularity. The proposal has drawn attention within the tennis world, with supporters arguing the team-based exhibition model could make the sport more engaging for casual fans. No formal ATP response has been reported.","why":"Ongoing debate about how professional tennis can attract new fans is driving discussion of alternative event formats.","tone":"neutral","entities":["ATP","Laver Cup"],"summarized_at":"2026-09-27T15:36:56.470745Z","meta":{"via":"scan","lang":"en","term":"tennis","source":"Yahoo Sports","generic":0.07,"published":"Sun, 27 Sep 2026 13:00:00 GMT"},"nw":0.49,"promo":0.03,"kind":"news_event","importance":1.56,"hidden":false,"hide_reason":null,"judged_at":"2026-09-27T15:34:46.217868Z","title_en":"Tennis Insiders Urge ATP To Adopt Laver Cup Format","section_name":"Sport","category_name":"Tennis","timeline":[{"captured_at":"2026-09-27T15:34:45.840229Z","rank":14,"volume":null}],"posts":[{"platform":"news","url":"https://news.google.com/rss/articles/CBMihwFBVV95cUxNZW5XQWxJUkxpNk13UWZ0dFNhMnRncnBhYmJfTVU2eVJnQjhEZVI3M05rdVBKZXEyekxnUFY0aEF4YzVKMDBLWFFwWmVCWS1lMlZQekN6OUVqVDdyNkh5dnVzWk1MNjRSYTZDdFFjVXRyclhfemZ0X2dMSWpxekM3Vmt2Ujk1MDQ?oc=5","author":"Yahoo Sports","title":"“Easy and Smart”- Tennis Insiders Urge ATP To Adapt Laver Cup Format To Boost Sport’s Popularity","snippet":null,"posted_at":"2026-09-27T13:00:00Z","likes":null}],"elsewhere":[],"window":"7d"}}