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Trends
- 1Disney+ and Hulu raise prices up to 13% after profit doubling●Disney+ and Hulu raise prices by up to 13 percent after doubling profits
Disney is raising subscription prices for Disney+ and Hulu by as much as 13 percent, a move that comes after the company's streaming business doubled its profits. The increases land on top of earlier hikes across the service tiers. Reaction so far has centered on the timing: subscribers question why rates are climbing sharply right as the streaming arm posts record profitability, with some warning of further churn to rival platforms.
- 2
Advertising platforms and broadcasters are reportedly refusing to run promotional spots for a documentary about Elon Musk, forcing the film's distributors to seek alternative ways to reach audiences. The rejections have reignited debate over content standards, political bias in advertising decisions, and how streaming services vet material tied to polarising public figures. Commenters are split between defending the platforms' discretion and accusing them of censorship.
- 3Streaming Show Renewals Getting Harder to Land●Streaming Show Renewals Harder To Come By? 09/28/2026
MediaPost examines whether streaming services are becoming more reluctant to renew shows, pointing to tightening content budgets across the industry. The piece asks whether platforms are cancelling series earlier and renewing fewer programs as they prioritize profitability over subscriber growth. Industry observers have been debating how cost discipline is reshaping which shows survive past a first season.
- 4
Major League Baseball's wild card round is airing on Peacock, putting part of the postseason on the streaming service rather than traditional broadcast or cable channels. Fans are reacting to the exclusive streaming arrangement, with some discussing how to access the games and others weighing in on MLB's continued shift toward placing playoff content behind an additional subscription.
- 5YouTube Music rolls out AI features to answer song questions▼New YouTube Music features will answer all your questions about a song or artist
YouTube Music is introducing new features designed to answer listener questions about a song or artist directly inside the app. Users will be able to ask about a track's background, meaning, or the artist's history and get answers without leaving the listening experience. The move puts YouTube Music in line with other streaming services adding AI-powered discovery and information tools, and it is drawing attention among music fans and tech writers.
- 6'Reacher' renewed for season 6 after season 4 draws 66M viewers▼‘Reacher’ Gets Early Season 6 Renewal Shortly After Season 4 Wraps With 66M Viewers In 28 Days
Prime Video's 'Reacher' has been renewed for a sixth season shortly after production wrapped on season 4. The action series drew 66 million viewers globally in its first 28 days, making it one of the streaming platform's biggest performers. The early renewal signals continued confidence in the show based on Alan Ritchson's hit book adaptation.
- 7Hulu Developing 'Kid Detective' Series Adaptation▼‘Kid Detective’ Series Adaptation in the Works at Hulu (EXCLUSIVE)
Hulu is developing a television series adaptation of 'Kid Detective', according to an exclusive report from Variety. The project is in early stages at the streaming service, with no cast, writer or premiere details yet confirmed. The news adds to the platform's growing slate of adaptations in development.
- 8
Streaming service Fubo has added four NHL regional sports networks to its lineup for the 2026-27 season, expanding its hockey coverage for subscribers. The move, reported by Sports Video Group, strengthens Fubo's sports offering as streaming platforms compete to carry live regional games. Sports fans and industry watchers are tracking which platforms secure NHL rights as broadcast deals continue shifting toward streaming.
- 9HBO Max's 'Backrooms' and 'Slow Horses' Lead Weekly Streaming Charts●JustWatch: HBO Max's 'Backrooms,' Apple TV's 'Slow Horses' Topped Weekly Streaming Through Sept. 27
JustWatch's weekly streaming rankings for the period ending September 27 place HBO Max's 'Backrooms' and Apple TV+'s 'Slow Horses' at the top of the most-watched titles across streaming platforms. The rankings, compiled from viewing interest data, show the two series outperforming all other original programming on competing services during the week.
- 10Clint Eastwood's 2002 Detective Thriller Surges on Netflix Charts●2002 Clint Eastwood Detective Movie Suddenly Charting on Netflix Globally
A 2002 detective film directed by and starring Clint Eastwood has suddenly entered Netflix's global streaming charts. The movie, which initially received a modest reception more than two decades ago, is now drawing a fresh wave of viewers worldwide, and entertainment outlets are highlighting the unexpected resurgence as one of the titles trending on the platform this week.
- 11Jeff Blackburn to Lead Tennis Channel's Streaming Strategy●Tennis Channel’s streaming future led by Jeff Blackburn
Jeff Blackburn is taking charge of Tennis Channel's streaming future, according to Sports Business Journal. The move signals the network's focus on expanding its digital streaming presence as sports viewership increasingly shifts away from traditional cable toward direct-to-consumer platforms. Blackburn previously held a senior role at Amazon, where he oversaw the company's sports rights and media initiatives, making him a notable figure in the streaming sports space.
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