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luxury fashion brands
Trends
- 1Loris Messina and Simone Rizzo Make Their Moschino Debut●Loris Messina and Simone Rizzo make their Moschino debut https://www.nytimes.com/2026/09/26/style/moschino-loris-messina
Designers Loris Messina and Simone Rizzo have presented their first collection for Moschino, marking a new chapter for the Italian fashion house. The debut is drawing attention in fashion circles, with coverage in the New York Times' style section highlighting the pair's arrival at the luxury brand known for its playful, irreverent aesthetic.
- 2
Forbes takes a closer look at Oslo's expanding fashion and luxury sector, examining how the Norwegian capital is attracting growing interest from brands, retailers and affluent consumers. The piece highlights the city's development as a niche destination within the Scandinavian luxury market.
- 3Luxury Fashion Under Pressure, Brands Eye Milan and Paris●Luxury Fashion Under Pressure: Brands Look to Milan and Paris for a Boost
Luxury fashion houses are facing mounting pressure as sales slow across key markets, and attention is turning to upcoming shows and events in Milan and Paris. Industry watchers are looking to the two fashion capitals for signs that brands can reignite demand and reassure investors, with new collections expected to play a decisive role in how the sector performs next season.
- 4Demna's Parallel Gucci Retail Concept Sparks Debate▼Is Demna’s Parallel Gucci Universe the Future of Retail?
Demna, creative director of Gucci, is being discussed for a new retail concept described as a parallel Gucci universe, with industry commentary questioning whether this immersive store approach could represent the future of luxury retail. The idea has drawn attention from fashion and design media, including ELLE Decor, as observers weigh its potential to reshape how luxury brands present themselves in physical spaces.
- 5Gucci and Moschino Cast Real People at Milan Fashion Week●How Gucci and Moschino Cast “Real People” at Milan Fashion Week
Gucci and Moschino cast so-called real people, meaning non-professional models, in their runway shows at Milan Fashion Week. The move reflects a broader push among luxury fashion houses to make their catwalks look more diverse and relatable to everyday customers. The choice is drawing attention as a notable trend in how major Italian brands present their collections this season.