dietary supplements

Industry analysts project the global dietary supplements market will grow to $324.9 billion by 2034. The forecast points to continued consumer interest in vitamins, minerals and other nutritional products, sustained by rising health awareness and an expanding wellness industry. Commentators in the nutrition and nutraceutical sectors are watching the figures as a signal of steady long-term demand.

A major new review has concluded that common bone health supplements, such as calcium and vitamin D, do little to prevent fractures. The findings challenge widespread advice to take these supplements for bone strength, particularly among older adults at risk of osteoporosis. Health commentators are weighing what this means for current prevention guidelines and whether dietary sources might matter more than pills.

A new study suggests a widely used dietary supplement may increase muscle strength even in people who do not exercise, according to coverage by ScienceAlert. The finding is striking because supplements are typically marketed as aids to training rather than replacements for it, and researchers caution that more work is needed to confirm the effect in humans.

A new market forecast projects steady growth in the global dietary supplements industry through 2035, with personalized nutrition and gut health products cited as the main drivers. Analysts point to rising consumer interest in tailored vitamins, probiotics and microbiome-focused formulations as manufacturers expand offerings. Industry observers say the wellness trend and growing health awareness are reshaping demand across major markets.