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Platform Engineering
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- 1Open-source toolkit released for end-to-end video ad campaigns●Show HN: Open-source skills for end-to-end video ad campaigns
A developer has released an open-source collection of skills for running end-to-end video advertising campaigns, published on GitHub under the superCMO project. The toolkit aims to help marketers and engineers automate and manage video ad workflows from planning through delivery. It surfaced on Hacker News, drawing early attention and modest engagement from the developer and marketing community.
- 233Across rebrands as WealthStage, an ad platform for banks●FYI: 33Across becomes WealthStage, an ad platform for banks and trading apps: Lenders, brokers and insurers get an AI en
Adtech firm 33Across is relaunching as WealthStage, an advertising platform aimed at banks, lenders, brokers, insurers and trading apps. The company says an AI engine will score household wealth, targeting financial services advertising as an estimated $124 trillion changes hands by 2048. It is unclear which data sources feed the scoring system and what parts of the original business remain under the 33Across name.